our production company

WWSD?: What Would She Do?
I came up with this name late one night whilst brainstorming other possible production company names. I then researched the top 40 music video production companies ever and looked at what came up. This gave me a higher chance of inspiration when trying to come up with a name of mine. Then I reflected back on our theme, and knew I wanted something that was in-sync with it. Now the essence of female control and power grows every day, and then I read something on Twitter that I know a strong Christian would say about their leader Jesus, What Would Jesus Do? And that gave me the inspiration to think clearly about our own company name. I decided to change the words 'Jesus' to 'females' but then thought about making it more specific to us, and by changing 'females' to 'she'- I have created a stronger connection to the audience, with a thought process of 'if she can do it, do can I'. This saying can be used in every day life, such as the work place, as well as in casual situations like a party, which is the setting of our video.